Tag: Personal Branding

5 Ways to Improve Your LinkedIn SEO and Reach More Employers

Job seekers who want to take charge of their online job searches need to start applying search engine optimization (SEO) techniques to their social media profiles – especially LinkedIn. Employers are using Google to vet you. When they enter your name, there’s no telling what they might find. The negative comments others […]

A Clever LinkedIn Personal Branding Tip to Accelerate Your Executive Job Search

If you’re using LinkedIn correctly for personal branding and executive job search, you’ve come at it in two ways: 1. You’re building keyword-rich content to boost SEO (Search Engine Optimization) so your profile sits there working PASSIVELY for you – making you more visible and findable. 2. You’re PROACTIVELY using […]