It might just be the longest four-letter word in the English language. For most of us, networking ranges somewhere between loathsome and terrifying. But what if there was a way to make it much less so? What if there was a way to take the work out of networking?
There are lots of things you already do that aren’t necessarily on your list of favorites. Cleaning the house, or having a daily fitness routine come to mind. Still, you do them regularly, because they produce a desirable outcome. Networking should